Privacy Policy
This Privacy Policy explains what personal data we collect through Auryn, how we use it, who we share it with, where it goes, how long we keep it, and the rights you have to control it. Auryn is operated by SeventwoTwo LLC, a U.S. limited liability company. We wrote it in plain English because we think you should actually be able to read it. If anything is unclear, email privacy@auryn.travel.
The highlights: SeventwoTwo does not sell personal information, does not run third-party behavioral ad networks monetizing unrelated browsing histories, aligns with Sections 13.3–13.5 on CPRA-covered cross-context behavioral advertising claims, limits GPS collection to pinned memories, foreground “use current location”, and explicit active-trip route recording (Section 4.3), confines precise coordinates to Sections 4.2–4.4, relies on narrowly scoped telemetry (Section 4.7) absent ad-tech resale, and otherwise limits collection materially to powering the travel-memory functionality described herein.
Notice. This Privacy Policy explains how SeventwoTwo LLC intends to comply with GDPR, CPRA-linked regimes and comparable statutes. It is descriptive—not individualized legal counsel—and storefront data practices (Apple, Google), processor subprocessors or municipal privacy ordinances occasionally evolve faster than refreshed HTML. Maintain privacy labels in App Store Connect / Play Console concurrently with substantive code changes.
1. Scope
This policy applies to the Auryn mobile app (iOS and Android), the auryn.travel website, and any related services we operate (collectively, the "Service"). It does not apply to third parties whose products or websites you reach through the Service — those are governed by their own policies, which we link to where relevant.
2. Definitions
- "Personal data" (also "personal information") — information that identifies, relates to, or could reasonably be linked with you.
- "Processing" — anything we do with personal data: collect, store, use, disclose, delete.
- "Controller" — the entity that decides why and how personal data is processed (SeventwoTwo LLC, for the Service).
- "Processor" / "Sub-processor" — a third party that processes personal data on our behalf under our instructions.
- "You", "your" — any individual whose personal data we process.
3. Who we are
SeventwoTwo LLC ("SeventwoTwo," "we," "us," "our") operates the Auryn Service (the mobile app, auryn.travel, and related offerings). For purposes of the EU GDPR, UK GDPR, California's CCPA/CPRA, and other applicable privacy laws, SeventwoTwo LLC is the data controller for the personal data described in this policy.
If you have any questions, requests, or complaints, contact our privacy team at privacy@auryn.travel.
4. Personal data we collect
4.1 Account and profile
- Email address — required to sign in, send transactional messages (password reset, security alerts, receipts), and recover access.
- Password — stored only as a salted bcrypt hash. We never see, log, or transmit the plaintext after signup.
- Username and optional display name — shown on your profile and your shared content.
- Profile photo, bio, and home base — optional, shown on your profile.
- Date of birth — only collected if needed to confirm minimum-age eligibility in your jurisdiction.
- Sign-in — the current Auryn apps use email and password (password stored only as described above). SSO providers such as Sign in with Apple or Google sign-in may be added in future releases; we’ll update storefront disclosures whenever that ships.
4.2 Content you create
- Pins — coordinates (latitude/longitude), place name, country, caption, attached photo, the date of the memory, and any tags you add.
- Trips — trip name, date range, cover image, description, and the pins grouped inside.
- Photos — uploaded to encrypted object storage. We process the EXIF metadata (date, time, GPS coordinates, camera make/model, orientation) to verify the pin location and to derive useful sort fields. We strip personal EXIF when a photo is shared publicly, but the original is retained on your behalf for verification purposes.
- Reactions and comments — on your own and other users' pins/trips.
- Friendships and follow graph — who you follow, who follows you, friend requests sent and received, mute/block lists.
- Trip invitations and shared albums — who you invited, their RSVP, who can edit.
4.3 Location data
Auryn is a travel-memory app, so location matters. We are deliberately conservative about it.
- From photo EXIF: when you upload a photo, we read its embedded GPS metadata to verify the pin and store it with the pin you create.
- Foreground GPS (optional): if you tap "use my current location" when adding a pin, the device captures your coordinates once for that pin.
- Background location during active trips (optional): only when you explicitly start recording a route for an active trip. iOS/Android may prompt for broader location permission for this narrow purpose — we capture path points while recording is active, not your day‑to‑day movements. Recording stops when the trip/route session ends or you revoke permission in Settings.
- We do NOT use ambient or marketing GPS tracking. We don’t continuously profile unrelated daily routines, sell GPS coordinates to brokers, or run location-based ads.
4.4 Device and technical data
- Device type, model, OS version, app version, language, region.
- IP address — captured transiently for rate limiting, fraud prevention, and security. IPs are stored in security logs for up to 12 months and are not joined with your Account profile after that period.
- Push notification tokens — if you opted in, your Expo Push / APNs / FCM token is stored so we can deliver alerts.
- Crash and error reports — when something breaks, we collect a stack trace, the screen you were on, and device context. These reports are not joined with your personal content.
- Performance traces — anonymous timing data (how long a screen takes to load) used to find slow paths.
4.5 Subscription and billing
If you subscribe to Auryn Pro, payment is processed by Apple App Store or Google Play — never by us. We never see your credit card or full payment instrument. We receive a subscription status (active, expired, refunded), the product purchased, and an anonymous subscription ID via Apple's StoreKit / Google Play Billing and our subscription manager, RevenueCat.
4.6 Communications and support
If you email us, we keep the email and any attachments to provide and improve support, and to maintain a record of the issue. Support correspondence is retained for up to 24 months unless a longer period is required (e.g., to defend legal claims).
4.7 Analytics and product telemetry
When Auryn ships with an enabled PostHog project key, we send first-party usage analytics to our vendor PostHog, Inc. acting as our processor. Event names illustrate how you navigate the Service (examples: pin creation checkpoints, entitlement surfaces, exporter open attempts without implying every event persists personally). Typical properties include pseudonymous identifiers, coarse device/OS/app-version metadata, and parameters you voluntarily trigger inside flows—not your email address or raw keystrokes as a default payload.
If you authenticate, PostHog identify calls may synchronize your Auryn user id with events so funnel analytics remain meaningful; ancillary profile fields such as username and display name may accompany that identifier. Signing out terminates that session linkage on-device. For erasure/portability spanning analytics stores, email privacy@auryn.travel; we endeavor to cascade deletion into PostHog's hosted environment consistent with contractual retention safeguards.
If PostHog is not configured, production builds generally emit no analogous cloud analytics; engineer-only consoles may retain short-lived breadcrumbs during QA.
Processing purposes: operate, troubleshoot, prioritize features, understand adoption, reinforce security/abuse safeguards, comply with bookkeeping obligations relating to entitlement abuse. Analytics are not leveraged to sell personal data nor to personalize ads on third-party properties; disclosures to PostHog are described in Sections 9.1 and 13.3.
4.8 Information from other sources
If a friend invites you to a trip, we receive your email or username from them so we can send the invitation. If you make an in-app purchase, we receive purchase metadata from Apple/Google and RevenueCat as described above. We do not buy personal data from data brokers.
5. Sources of personal data
- Directly from you — when you create an Account, edit your profile, add a pin, send a message, or contact support.
- From your device — when you grant the app access to your camera roll, photos, current location, or notifications.
- From third parties acting on your behalf — Apple / Google for App Store and Play Billing / notifications delivery, RevenueCat entitlement sync, and any friend who invites you.
- Automatically — through normal use of the Service: device metadata, IP address, pseudonymous diagnostic or usage events (when Section 4.7 applies), and crash logs.
6. How we use your data
- Provide the Service — show your pins on your map, deliver friends' activity, sync across devices, render trips where your subscription tier unlocks authoring tools, expose creative export canvases gated by entitlements described in-product.
- Verify memories — compare photo EXIF coordinates to the pin you set; mark pins as verified or unverified accordingly.
- Send communications — transactional emails (sign-in, security, receipts), push notifications you opted into, and the occasional product update you can opt out of.
- Manage your subscription — check Pro status, restore purchases, grant entitlements, send renewal receipts.
- Personalize the Service — recommend trips you might like, surface friends with overlapping travel, remember your preferences.
- Customer support — respond to help requests and troubleshoot issues you report.
- Protect the platform — detect spam, abuse, fake accounts, EXIF tampering, and other policy violations; enforce our Terms.
- Improve the Service — develop new features using pseudonymous telemetry and aggregated statistics (including PostHog where enabled, Section 4.7), correlate crash diagnostics, diagnose latency, QA adoption funnels—not for cross-context ad targeting outside Auryn.
- Legal and compliance — comply with tax, accounting, and other legal obligations; respond to lawful requests from authorities; defend ourselves in legal disputes.
7. Legal bases for processing (EU / UK)
If you are in the EU, UK, or another GDPR-aligned jurisdiction, we rely on the following legal bases:
- Performance of a contract — to deliver the Service you signed up for: account credentials, pins, trips, entitlement states, collaborative sharing tooling.
- Consent — for opt-in mechanisms (push notifications, on-demand location taps, discretionary marketing newsletters). Withdraw anytime without impacting prior lawful processing.
- Legitimate interests — for cybersecurity, antifraud instrumentation, enforcing Terms, safeguarding minors, assuring Service integrity, analyzing pseudonymous telemetry (such as Section 4.7) proportionate to expectation, benchmarking reliability, resisting abuse—we balance against your fundamental rights and you may object (contact privacy@auryn.travel). If we conclude compelling grounds outweigh your objection, we'll explain.
- Legal obligation — where we are required by law to retain or disclose data (tax, court orders, child-safety reports, etc.).
- Vital interests — to protect the life or safety of a person in rare emergencies.
8. Sensitive personal data
Auryn does not deliberately collect "special category" or "sensitive" data such as race, religion, health, sexual orientation, biometric IDs, or financial account credentials. The only category that may be considered sensitive under some laws (notably California's CPRA and Colorado's CPA) is precise geolocation, which we collect only as described in Section 4.3. You can use the app without ever granting location permission — the photo-EXIF path produces verified pins without on-device location access.
We do not "process sensitive personal information for the purpose of inferring characteristics about a consumer" within the meaning of the CPRA.
9. Who we share your data with
We share data with service providers (sub-processors) who help us run Auryn, and only the minimum each one needs. We do not sell personal data. We do not run ads. We do not share your data with advertisers, ad networks, or data brokers.
9.1 Sub-processor list
- Google Cloud Platform (USA) — hosts our backend API, Postgres database, object storage, and logging. Receives all stored Service data. SCCs in place where applicable.
- Apple Inc. (USA) — App Store distribution, payments (including StoreKit), Apple Push Notification Service (APNs). If we ship Sign in with Apple in a supported build, Apple also serves as identity provider (Apple Privacy Policy).
- Google LLC (USA) — Google Play distribution, billing, Firebase Cloud Messaging (FCM). Google Privacy Policy.
- RevenueCat, Inc. (USA) — subscription status synchronization between Apple/Google and our backend. Receives anonymous subscription IDs and product/expiry metadata. RevenueCat Privacy.
- Mapbox, Inc. (USA) — map tiles. When the app loads a map, the current viewport coordinates are sent to Mapbox. Mapbox Privacy.
- Expo (650 Industries, Inc.) (USA) — push-notification routing service.
- Cloudflare, Inc. (USA) — CDN, DDoS protection, and TLS termination for the website and parts of the API.
- Wikimedia Foundation (USA) — public place thumbnails. Only the place name appears in the request URL; no user identifier is sent.
- PostHog, Inc. (USA / EU relays depending on tenant) — product analytics SDK when api keys configured; receives pseudonymous user ids tied to authenticated accounts plus event payloads described in Section 4.7. PostHog Privacy.
- Open-Meteo (FOSS API, EU infra) — when Auryn requests optional weather vignettes tied to pinned coordinates/date, coarse lat/lon + ISO timestamps traverse HTTPS without account identifiers. Open-Meteo terms.
A current, machine-readable sub-processor list is available on request from privacy@auryn.travel. We will notify users of material additions to this list at least 14 days in advance, where practical.
9.2 Other recipients
- Other users — when you choose to share Content (publicly, with friends, or in a trip), the recipients you select see that Content according to your visibility settings.
- Authorities — if compelled by valid legal process (subpoena, court order, search warrant), or to comply with law, prevent fraud, protect rights/safety, or in genuine emergencies. We will challenge overly broad requests and notify affected users where legally permitted.
- Successor entities — if SeventwoTwo LLC is involved in a merger, acquisition, financing, or asset sale, personal data may be transferred to the successor entity as part of that transaction. The successor will continue to be bound by this policy or provide equivalent protections, and we will notify you of any material change.
10. International data transfers
The Auryn Service is operated from the United States, and your data is stored on US infrastructure (primarily Google Cloud regions in the US). If you access the Service from the EU, UK, Switzerland, or another region with cross-border restrictions, your personal data is transferred to and processed in the US.
For these transfers we rely on lawful mechanisms, including the EU Standard Contractual Clauses (Module 2 / Module 3 as appropriate), the UK International Data Transfer Addendum, the Swiss-US Data Privacy Framework, and equivalent safeguards. Where required, we conduct transfer-impact assessments and apply supplementary measures (encryption in transit and at rest, strict access controls).
11. How long we keep your data
- Account profile — for as long as your Account is active.
- Content (pins, trips, photos) — for as long as your Account exists, or until you delete the Content in-app.
- Deleted Content — removed from our active database immediately and from encrypted backups within 35 days.
- Deleted Accounts — all personal data is purged within 30 days of confirmation. Aggregated, anonymized statistics may be retained indefinitely.
- Billing and tax records — retained for the period required by tax and accounting law (typically 7 years).
- Security and abuse logs — up to 12 months unless a longer period is required to investigate or defend a claim.
- Support correspondence — up to 24 months.
- Crash diagnostics — sanitized stack traces prioritized for engineering triage—typically capped near 24 months unless earlier deletion is warranted.
- PostHog product analytics — pseudonymous events tied to identifiers described in Section 4.7; retention follows SeventwoTwo’s configuration within PostHog (ordinarily capped around 24 months unless we configure shorter periods).
12. Your rights (GDPR / UK GDPR)
If you are in the EU, UK, Switzerland, or another GDPR-aligned jurisdiction, you have the right to:
- Access — request a copy of the personal data we hold about you.
- Rectification — correct inaccurate or incomplete data. Most profile fields are editable in-app.
- Erasure (right to be forgotten) — delete your Account and personal data. In-app: Settings → Danger zone → Delete account.
- Restriction — ask us to temporarily limit how we use your data.
- Portability — receive your data in a structured, commonly used, machine-readable format (JSON), or have it transmitted to another controller where technically feasible.
- Objection — object to processing based on our legitimate interests, including profiling.
- Withdraw consent — for any processing based on consent (push notifications, marketing, on-demand location).
- Lodge a complaint — with your national supervisory authority (e.g., Ireland's DPC, the UK's ICO, France's CNIL).
To exercise any of these rights, email privacy@auryn.travel. We respond within 30 days (extendable by up to 60 days for complex requests, with notice). We may need to verify your identity by matching information against the Account record before fulfilling a request.
13. California privacy rights (CCPA / CPRA)
If you are a California resident, you have rights under the California Consumer Privacy Act as amended by the California Privacy Rights Act ("CCPA/CPRA").
13.1 Categories of personal information collected (last 12 months)
- Identifiers — email address, username, Auryn-assigned identifiers, pseudonymous analytics identifiers (Section 4.7), subscriber tokens, notification tokens, coarse device or OS metadata, IP addresses retained for security instrumentation.
- Customer records — name (if provided), profile data.
- Commercial information — subscription history, products purchased.
- Internet or other electronic network activity — in-app interaction telemetry supplied to PostHog (Section 4.7) and analogous diagnostic logs.
- Geolocation — pin coordinates, on-demand captures, and precise trip-route points recorded only while an active trip route is recording (precise/sensitive PI under CPRA).
- Audio/visual — photos you upload.
- Inferences — countries visited, frequency of pins, derived from your Content.
13.2 Sources, purposes, recipients
Sources, business purposes, and categories of third parties for each category are described in Sections 4 through 9 above. Categories of recipients are listed in Section 9.1.
13.3 Sale and sharing
We do not sell personal information for monetary value. We do not disclose personal information to third parties for cross-context behavioral advertising as regulated under CPRA. Disclosures of pseudonymous telemetry to PostHog support service measurement, troubleshooting, entitlement enforcement, reliability engineering, fraud prevention—they are expressly not made for individualized cross-site or cross-app ad targeting elsewhere. We have not sold personal information within the CPRA twelve-month lookback framing used in this subsection, nor have we knowingly shared it for CPRA-defined cross-context behavioral advertising.
13.4 Sensitive personal information
The only "sensitive personal information" we process is precise geolocation, used solely to operate the Service (verifying pins, showing your map). We do not use or disclose it to infer characteristics about you. As such, the right to limit sensitive PI use does not change our processing.
13.5 California consumer rights
- Right to know what categories and specific pieces of PI we have collected.
- Right to delete personal information we have collected from you.
- Right to correct inaccurate personal information.
- Right to opt out of sale or sharing (we do neither, so this is informational).
- Right to limit use of sensitive PI (we already limit it; see Section 13.4).
- Right to non-discrimination for exercising these rights.
To exercise these rights, email privacy@auryn.travel. We respond within 45 days, extendable to 90 with notice. Authorized agents must provide written authorization signed by the consumer.
14. Other US state privacy rights
Residents of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA), Oregon (OCPA), Texas (TDPSA), Montana (MCDPA), and other states with comprehensive consumer-privacy laws have rights similar to those described in Sections 12–13, including the rights to access, delete, correct, port, and opt out of targeted advertising and certain profiling. Because we do not sell personal data, do not share it for targeted advertising, and do not engage in profiling that produces legal effects, those opt-out rights have no impact on our processing. To exercise other rights, contact privacy@auryn.travel.
15. Do Not Track and Global Privacy Control
The auryn.travel marketing site does not run third‑party behavioral ad cookies or affiliate pixels consistent with Section 22. Where California or other statutes require honoring Global Privacy Control (and similar sanctioned browser mechanisms) as a request to limit sale or CPRA-covered sharing originating from auryn.travel page loads, SeventwoTwo does so notwithstanding limited industry consensus on voluntary DNT headers historically.
Native Auryn builds rely on HTTPS sessions—not cross-site cookie dossiers—with usage analytics articulated in Sections 4.7 and 9.1 confined to SeventwoTwo’s product measurement program.
16. Automated decision-making and profiling
We do not use automated decision-making that produces legal or similarly significant effects on you. The only automated processing we perform is (a) lightweight content recommendations (e.g., suggested trips), (b) abuse-prevention heuristics (rate limiting, EXIF anomaly detection), and (c) basic personalization. None of these decisions are binding or legally significant; you can request human review of any automated action that affects your Account.
17. Children and teens
Auryn is not directed to children under 13, and we do not knowingly collect personal data from anyone under 13. If you believe a child under 13 has created an Account, contact privacy@auryn.travel and we will delete the Account and associated data without undue delay.
In the EU, UK, and other regions where the digital-consent age is 16 (or otherwise higher than 13), users between 13 and the local minimum age require verifiable parental consent. Auryn does not currently offer a verifiable parental-consent flow, so if you are in that age range and that jurisdiction, please ask your parent or guardian before signing up.
For users between 13 and 18 in the United States, we apply additional protective defaults (no public profile by default, conservative friend suggestions) and honor any restrictions imposed by applicable state law.
18. Marketing communications
We send only the marketing emails you have explicitly opted into (e.g., a quarterly product digest). Every marketing email includes an unsubscribe link. Transactional emails (receipts, security alerts, account notices) are not opt-out for as long as you have an Account.
19. Push notifications
Push notifications are sent only if you have granted notification permission on your device. Categories include friend activity, trip invitations, reminders, security alerts, and (rarely) product news. You can disable any category in Settings → Notifications in the app, or all notifications in your device's system settings.
20. Mobile permissions we may request
- Photos / Camera — to attach images to your pins; access only when you choose to add a photo.
- Microphone — only when recording video/audio for pins that support captured sound.
- Location (when in use) — when you tap "use my current location" while adding or editing pin coordinates.
- Location (during active trips) — only while you intentionally record an active-trip route map; broader permission wording on iOS/Android may appear so the OS can keep sampling in background during that recording session—not for unrelated tracking.
- Notifications — to alert you about friend activity, trip invitations, etc.
- Face ID / Touch ID — only if App Lock ships in a supported build requiring device biometrics; not used today for standalone account authentication.
You can revoke any permission in your device's system settings at any time. Revoking a permission does not delete data already stored — to delete that, use the in-app deletion flow (Section 24).
21. Apple App Tracking Transparency (ATT)
Apple's App Tracking Transparency (ATT) regulates certain cross-app / cross-site tracking linked to Apple's Identifier for Advertising (IDFA). Auryn does not access IDFA nor engage in Apple's ATT-triggering tracking practices—and therefore ordinarily does not show Apple’s ATT permission prompt. Nonetheless, authenticated usage analytics routed to PostHog (Section 4.7) are first-party telemetry for Service operations and sit outside Apple's ATT paradigm even though pseudonymous identifiers may be processed. Maintain App Store disclosures consistent with Sections 4, 9, and 13.
22. Cookies and similar technologies (website only)
The Auryn marketing website uses no third-party tracking cookies, no advertising pixels, no social-media trackers, and no cross-site analytics. We may set strictly necessary first-party cookies (e.g., to remember a dark/light theme preference). The mobile app does not use cookies.
If we ever introduce optional analytics on the website, we will display a consent banner that complies with the EU ePrivacy Directive and equivalent laws.
23. Security
- All traffic between the app/website and our servers is encrypted with TLS 1.2+.
- Passwords are hashed with bcrypt (cost factor 12). Plaintext passwords are never stored or logged.
- Object storage and database backups are encrypted at rest using cloud-provider managed keys.
- Production access is restricted to authorized personnel, requires multi-factor authentication, and is subject to least-privilege and periodic review.
- We monitor for anomalous activity and run regular dependency-vulnerability scans.
- Security disclosures: security@auryn.travel.
No system is 100% secure. If we discover a personal-data breach affecting your data, we will notify you and the relevant supervisory authority within 72 hours where required by law, and we will provide information about the breach and the steps you can take.
24. Account deletion process
To delete your Account and personal data:
- Open the app → Settings → Danger zone → Delete account.
- Confirm twice in-app (this cannot be undone). If you subscribed to Auryn Pro, cancel recurring billing separately in Settings → Apple ID → Subscriptions (iOS) or Google Play subscriptions (Android)—we cannot cancel App Store/Play receipts on your behalf.
- You may optionally email privacy@auryn.travel; data removal follows the timelines below.
Alternatively, email privacy@auryn.travel from the address registered to your Account. After confirmation:
- Your Content is removed from our active systems immediately.
- Encrypted backups containing your data are rotated out within 35 days.
- Anonymized aggregate analytics derived from your Content may be retained.
- Records we are legally required to keep (e.g., billing and tax) are retained for the legally required period and not used for any other purpose.
25. Data export / portability
You can request a machine-readable JSON export of your Account, profile, pins, trips, and comments by emailing privacy@auryn.travel. We deliver the export via a time-limited secure download link within 30 days. Photos are provided as a separate ZIP archive.
26. Third-party links and services
The Service may link to or integrate with third-party services (e.g., Mapbox tiles, Wikipedia thumbnails). Those third parties have their own privacy practices, which we do not control. We encourage you to review their policies.
27. Aggregated and de-identified data
We may create aggregated or de-identified data from personal data — for example, "X% of users have at least one verified pin." Once data is irreversibly de-identified, it is not subject to this policy. We commit to maintaining and using such data in de-identified form and not attempting to re-identify it, except for security testing.
28. Changes to this policy
If we make material changes to this policy, we will notify you in-app and/or by email at least 14 days before they take effect. The "Last updated" date at the top reflects the most recent revision. Continued use of the Service after a change constitutes acceptance of the updated policy. If you don't agree, you may delete your Account.
29. EU / UK representative
If we are required to designate a representative in the EU or UK under Article 27 of the GDPR or UK GDPR, we will publish their contact details here. Until then, you may contact our privacy team directly at privacy@auryn.travel.
30. Contact and complaints
- General privacy questions & data requests: privacy@auryn.travel
- Security disclosures: security@auryn.travel
- Safety & abuse reports: safety@auryn.travel
- General support: support@auryn.travel
If you are in the EU, UK, or Switzerland and unsatisfied with our response, you have the right to lodge a complaint with your local data protection authority. A list of EU authorities is available at edpb.europa.eu; the UK ICO is at ico.org.uk.